Smartlook

What is Smartlook?

Smartlook is a combined web and mobile app analytics platform that provides always-on session recording, heatmaps and event-based analytics. It stands out for its excellent mobile app tracking capabilities, supporting iOS, Android and web platforms in a single unified dashboard, making it the go-to choice for teams building cross-platform products.

Key Features

• Session Recordings: Always-on recording captures every user session across web and mobile
• Heatmaps: Visualize user interaction patterns with click and scroll heatmaps
• Event Tracking: Define and track custom events without code changes
• Funnels: Build conversion funnels and identify where users drop off
• Retention Tables: Analyze user retention and engagement over time
• Crash Reports: Automatically detect and report app crashes with session context
• Mobile App Analytics: Native SDKs for iOS and Android with full session replay support

Who is Smartlook suitable for?

Smartlook is ideal for teams building both web and mobile apps who need unified analytics across all platforms. It is particularly well-suited for mobile app developers, product managers and UX teams who want to understand user behavior in native mobile applications alongside their web properties.

Pricing

Smartlook offers three pricing plans:

• Free: Essential features for getting started with analytics
• Pro: $55/month - Advanced features and higher session limits
• Enterprise: Custom - Tailored solution for large organizations

Pros

• Excellent mobile app tracking
• Always-on recording
• Good free plan

Cons

• Heatmaps less detailed than Hotjar
• Limited A/B testing
• Smaller community