Pardot (Marketing Cloud)

Salesforce's B2B marketing automation platform (now Marketing Cloud Account Engagement) for lead nurturing, scoring and pipeline acceleration connected to Salesforce CRM.

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What is Pardot (Marketing Cloud)?

Salesforce's B2B marketing automation platform (now Marketing Cloud Account Engagement) for lead nurturing, scoring and pipeline acceleration connected to Salesforce CRM.

Key Features

  • Lead nurturing & scoring
  • Email drip campaigns
  • Salesforce CRM integration
  • Landing page builder
  • ROI reporting

Pricing

Growth $1,250/mo; Plus $2,500/mo; Advanced $4,000/mo

Who Is Pardot (Marketing Cloud) Best For?

Pardot (Marketing Cloud) is best for: Salesforce-centric B2B marketing automation.

Alternatives to Pardot (Marketing Cloud)

Looking for alternatives? Check out our full comparison of the best Marketing Automation to find the right tool for your needs.