Frase
AI-Powered Content Optimization
Automated Content Briefs
AI Writing Assistant
SERP Analysis
Content Research & Clustering
Team Collaboration
Deepbrain AI
AI Video Generation
Lifelike AI Avatars
Multilingual Support
Text-to-Speech Integration
Custom Branding Options
Time & Cost Efficiency
QuillBot
Paraphraser
Grammar Checker
Plagiarism Checker
AI Detector
Summarizer
Citation Generator
Anyword
Copy Intelligence
Anyword Chrome Extension
Private Model
Website Automation
Enterprise-Grade Security
Target Audience
Describely
Product Data Enrichments
Product Description Generator
Bulk Generation
AI Rules
SEO Tools
AI Image Generation
OwlyWriter
Write captions
Repurpose posts
Social media post generator
Generate content
Boost engagement
Copy editor
Choosing the Right AI Writing Tool for Your Needs
AI writing tools come in all shapes and sizes, and finding the right one depends on what you’re trying to achieve. Some are built for speed, others for SEO, and a few even specialize in content for specific industries. Whether you’re running a startup, managing a retail brand, or scaling an eCommerce business, the right tool can save you hours. Here’s a quick guide to help you match the tool to the task.
Best AI Writing Tool for SMBs
For SMBs, it’s all about getting more done with fewer resources. Jasper AI is a solid all-rounder—it helps teams write quality content fast without needing deep technical skills. Copy.ai is another favorite for small teams, especially when it comes to generating quick ideas for ads, blog posts, or emails. Want to focus on content that ranks? Frase is built for that, offering helpful tools for SEO-focused writing.
Best AI Writing Tool for Retailers
Retailers need content that sells. Writesonic delivers when it comes to writing persuasive product descriptions and ad copy that converts. OwlyWriter makes managing social posts easier by helping you come up with captions and ideas in seconds. If your focus is large-scale product listings that also perform well in search engines, Describely is purpose-built for exactly that.
Best AI Writing Tool for eCommerce
If you’re running an eCommerce brand, you need writing tools that go beyond basic blog posts. From product pages to email campaigns and landing copy, the focus is conversion. Anyword is a great pick for that—it crafts product descriptions and ad copy with performance in mind. Looking to add video to your content mix? Deepbrain AI helps create AI-generated videos to support product marketing. For fine-tuning existing copy, Quillbot is a handy tool that helps polish and improve clarity.
Best AI Writing Tool for SEO Optimization
Want to climb search rankings? Tools like Frase help you understand what content is working and how to write better for SEO. It streamlines content research and helps you produce articles that perform well in search. Brainvine is another useful option, offering AI-generated content with a focus on structure and ranking. Both tools help make sure your writing is optimized to get seen.
Best AI Writing Tool for Automated Content
Need to scale your content fast? Jasper AI and Copy.ai are two go-to platforms for automating high-quality writing across different formats—from social posts to long-form blogs. If you’re looking to fine-tune messaging with data, Anyword adds another layer by using predictive models to test and improve your copy. These tools take care of the heavy lifting so you can focus on strategy.
AI Writing tool feature and pricing comparison table
| Software | Key Features | Free Version | Paid Plans | Starting Cost |
| Jasper AI | AI-powered content generation, 50+ templates, supports 30+ languages | No | Creator, Teams | $49/month |
| Copy.ai | 90+ content templates, supports 25+ languages, AI-powered chatbot | Yes | Pro, Enterprise | $49/month |
| Writesonic | AI-driven content creation, 80+ templates, supports 24+ languages, SEO optimization | Yes | Pro, Enterprise | $19/month |
| Frase | AI-powered content optimization, automated content briefs, SERP analysis | Yes | Basic, Team, Enterprise | $14.99/month |
| QuillBot | Paraphrasing tool, summarizer, grammar checker, supports multiple languages | Yes | Premium | $8.33/month |
| Deepbrain AI | AI video generation, lifelike AI avatars, multilingual support | No | Starter, Professional | $30/month |
| Grammarly | Grammar and style checking, plagiarism detection, tone adjustments | Yes | Premium, Business | $12/month |
| Brainvine | AI-driven SEO content creation, keyword optimization, content research | No | Standard, Professional | $29/month |
| Anyword | AI-powered copywriting, predictive performance scoring, supports multiple languages | Yes | Starter, Business | $29/month |
| Describely | AI-generated product descriptions, bulk content creation, SEO optimization | No | Basic, Pro | $99/month |
| OwlyWriter | AI-generated social media content, scheduling, analytics | Yes | Pro, Business | $15/month |
What can AI Writing tools do?
AI writing tools can help with a wide range of tasks—writing first drafts, paraphrasing text, fixing grammar mistakes, summarizing long content, and improving SEO. Writesonic is great for producing blog articles and ad copy quickly, while Quillbot is handy for rewriting content to make it clearer and more concise.
Do AI writing tools save time?
These tools speed up your workflow by taking care of the early steps—like coming up with ideas, writing rough drafts, and cleaning up grammar. Grammarly helps catch spelling and grammar issues before you hit publish. If you’re writing with SEO in mind, Frase helps cut down research time by showing you what to include for better rankings.
Who benefits most from AI writing tools?
AI writing tools are especially useful in industries where content matters most—like eCommerce, marketing, journalism, and education. For example, Describely helps online stores generate product descriptions at scale, while OwlyWriter is great for social media teams who need a steady flow of post ideas.
What are the limits of AI writing tools?
While AI can do a lot, it’s not perfect. It might miss the emotional tone or creative edge a human brings. Tools like Anyword are great for shaping ad copy, but adding brand voice or storytelling still requires a human touch.
What AI writing tool do I choose?
It depends on your goal. Need SEO help? Frase is a strong pick. Want to write faster marketing content? Try Writesonic. Grammarly is best for polishing your tone and grammar, and Anyword helps you tweak messages based on data and performance.
Can AI writing tools improve search rankings?
Yes, especially when used with tools like Frase or Brainvine. These platforms help structure your content in a way that appeals to search engines—by focusing on the right keywords and layout—so your content has a better shot at ranking.
